
Year
2023
Shine On Gimuy
Client
QMT - Shine On Gimuy
Shine On Gimuy
We kicked the Tropics Trail off with Shine On Gimuy at Cairns Esplanade with a Calling Country Ceremony honouring practices that haven't been witnessed in over 100 years, leaving its audience awestruck and deeply moved. Shine on Gimuy also launched inspiring Deep Wisdom talks with respected scientists and indigenous knowledge holders, intimate first nations performances and a journey of immersion, exploration and connection through light installations and soundscapes.
Festival assets
From stage banners, to signage and merch the brand appearance was in full force at Shine On Gimuy.
OOH
Guiding the Way: Festival-goers needed to navigate the event effortlessly. The signage was strategically placed to lead attendees from one exciting experience to the next.
Social media
The content was designed for QMT and Shine On Gimuy social pages. Content included: social posts, reels, stories, stickers, highlight covers, and profile images.